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You may think advanced mortgage technology is all about internal processes that help you work faster and more efficiently. While it very much does accomplish that, the truth is that better mortgage technology protects your customers as well.

It’s important to not only improve your technology, but also stay on top of the latest developments, especially when it comes to digital security.

How Implementing Better Mortgage Technology will Protect Your Customers

We don’t have to tell you. You know that when you work in the mortgage field, you essentially have almost all of the significant financial details of customers’ lives in your hands, at times literally. You know how much money they have in the bank, their credit scores, their financial history, how much their new house costs, how much they will pay for their mortgage every month, the name of their lawyer, the name of their real estate agent, and more. It’s of utmost importance that that information stays in your hands and that no one outside of your agency can access it.

Implementing better mortgage technology not only helps you, but protects your customers as well.
If you already have good technology security systems in place, implementing even better mortgage technology will give you and your clients that additional peace of mind. Keep this in mind: new malware is developed daily, so what worked yesterday to protect your customers’ information might not work as well today.

In addition to protecting consumers’ private information, better mortgage technology will ensure that you are able to track where homebuyers are in their customer journeys. It will help you avoid inconveniencing customers with poorly timed or inappropriate communications.

Best of all, better mortgage technology will help you do your job better. If you can process mortgage details with greater speed and accuracy and more timely information, you can ensure a more ideal financial arrangement for your customers . Essentially, better systems for you means better options for your clients, and when it comes to their finances, they’ll appreciate that you have their back.

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Each mortgage agency and each industry in general requires different types of technology programs and components. The best solutions for you depend on a variety of factors, including how many buildings your company uses, how many employees you have, if some employees routinely work remotely, if devices like tablets are used often, and so on.

For more specific information about how Clarity Technologies can help you improve your mortgage technology systems, contact us through our website or call us at (480) 418-3428.

Contact Us at Clarity Technologies


SDK Development

Integrating your mortgage technology systems means more than just simplifying and speeding up your workday processes. If you choose to include it, statistical analysis software can provide you with facts that will help you determine what you’re doing right and in which areas you could improve.

How Statistical Analysis Software Can Help You Improve Your Process

Whether you’re using them for your internal processes or to track traffic to your website, the power of analytics can be truly amazing. Statistical analytics software can provide you with:

  • • a general idea of who your ideal customers are.
  • • their age groups.
  • • details about how long users were on your website, and if they viewed several pages or just one. 
  • • information about the general geographic areas where your website traffic is coming from.
  • • information about what brought viewers to your site, such as whether they went to it directly or as a result of seeing one of your posts on social media. Statistical Analysis Software can help you identify how to find your prospective clients.
  • • the ability to track phone calls into your place of business.
  • • information about whether a user is new to your site or a returning visitor.
  • • comparisons about what you need to know in order for you to determine fluctuations, whether it’s day-to-day, week-to-week, month-to-month, or by the year.
  • You can then use these facts to chart data and analyze patterns, allowing you to focus your energy on trends that are working. Incorporating statistical analysis software into your systems will also allow you to track your income, expenses, investments, and ROI. Further, having this information on hand can help you identify how to best use your advertising budget, where to find your prospective customers, and which social media sites are most likely to bring them to your website.
  • When it comes to mortgage technology specifically, you can combine general financial trends with your analytics to come up with a comprehensive view of what’s currently happening in the market. As a result, you can provide your customers with better guidance and protection when it comes to their mortgage-related decisions.
  • In addition to tracking online analytics, statistical analysis software can help you document and chart day-to-day internal processes as needed.

What Statistical Analysis Can Do for You

Because each industry needs different types of information, each will use statistical measurements in different ways. But the bottom line is this: statistical analysis is all about facts. When you know these facts with certainty, you can improve upon what is working and eliminate or modify those things that are not. No matter what, you, your customers, and your business win in the end.

For more specific information about how you can improve your mortgage technology, contact us through our Clarity Technologies website or by phone at (480) 418-3428.

Contact Us at Clarity Technologies